ANTONINI NAVI AT HAIKOU BOAT SHOW
Antonini Navi in the spotlight at the Haikou International Boat Show in China.
Walter Antonini has been invited as a speaker at the Boat Show in Haikou during the China International Consumer Products Expo in Hainan, taking place from April 13th to 18th. The talk will focus on investment opportunities for shipyards and yachting operators in the province of Hainan, which is closest to Macao and Hong Kong.
Walter Antonini, Business Development & Marketing Manager at Antonini Navi, has been asked to contribute to the debate attended by industry professionals and government representatives, at which he will speak about investment opportunities for shipyards, including Antonini Navi itself, in the Hainan region. In more detail, he will present Antonini Navi and the opportunities for the island of Hainan to attract foreign investors.
“Taking part in this boat show gives Antonini Navi a better understanding of the needs and desires of the Chinese market and culture – which are in many ways different from those of the West – and is also in line with our company’s focus on building custom yachts,” explains Walter Antonini. “In China, it’s vitally important to develop a strong guanxi with the local culture and key government officials. In the context of Chinese society, guanxi (关系) refers to a network of deep relationships.” Part of Walter Antonini’s talk will be a presentation of the important maritime area in the Gulf of La Spezia and the Miglio Blu, La Spezia's renowned shipbuilding district of which Antonini Navi is a member along with the area’s most prestigious superyacht yards, which he will present as a virtuous example of co-operation in this industry.